GSR’s 10th Anniversary Arrives at Transformative Moment for an Industry Moving More Towards its Brand of Public Relations
Alexandria, Va. – The Global Situation Room, Inc.® (GSR) marked the start of its second decade today. The public affairs firm has earned a reputation as one of the leaders protecting and promoting reputations during difficult, dangerous periods. Demand has soared in recent years for GSR’s more sophisticated crisis and thought leadership services. It was just ranked among PRWeek's Top 150 Agencies in the World, placed in O'Dwyers' top 100 chart based on worldwide net fees and listed in PRNews' Elite 100.
"We have made a name for ourselves as being the best at the hardest communications work ," said Brett Bruen, GSR's President and CEO. "That is because of some incredible colleagues and clients, who believe in being more agile and adaptive in the face of adversity. GSR’s success is also the story of some visionary companies and organizations that believed and invested in developing a better way of communicating on some of the most complex issues."
The agency recently launched the Reputation Risk Index™, a quarterly barometer tracking emerging threats to corporations and organizations, supported by insights from the Global Risk Advisory Council—a group of over 100 preeminent leaders spanning 17 countries and more than 50 sectors. Isabel Guzman, who served in President Joe Biden’s cabinet as head of the Small Business Administration chairs the Council and is among several former top officials working with GSR. Francisco Santos, who was Colombia’s Vice President runs global affairs and former CIA Director Leon Panetta and MI6 Chief Sir Richard Dearlove co-host the world affairs podcast produced by Situation Room Studios.
The firm plans to kick off a year of conversations on the evolving nature of Complex Communications® with a large anniversary event in Washington, D.C. this evening.
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Global Situation Room®
Global Situation Room® (GSR), Inc. is an elite, full-service public relations firm offering our clients sophisticated solutions for their most Complex Communications® challenges. Core practices include cutting-edge counter-crisis management strategies, thought leadership that pushes the paradigm of possible, and global campaigns that connect across cultures. Its award-winning content creation division has produced some of the most popular podcasts in the world. Clients include Fortune 500 companies, celebrities, and leading foundations. The agency has distinguished itself by ensuring clients are able to not only survive but thrive amidst the regularity of today’s risks, drive the debate on key issues, and effectively engage on global and local levels. GSR has prominently placed clients on every major national and international media outlet, helped them navigate through their most complex crises, and gained strong, sustainable support for their brand within the most influential circles around the world.
